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888 — Advertising in TV and Movies0
добавлен 22.04.13 11:00
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How do you force people to see your advertisement? Put it into a movie or TV show. Find out how in this episode.
Slow dialog: 1:13 Explanations: 3:42 Fast dialog: 16:09 Victoria: Gerard: Really? That’s great! Will it have a prominent place in the movie? Victoria: Well, you know how these things are. Our logo goes by in the blink of an eye, but millions of people are going to see it. Gerard: So will the star be wearing our logo on his shirt or something? Victoria: Something like that. Gerard: But not that. Victoria: No, it’s a little more subtle than that, but it’ll be embedded into an important scene. Gerard: But where are they going to see it? Victoria: Is that really important? The important thing is that our brand will be associated with a major Hollywood movie. What more could we ask for? Gerard: Stop beating around the bush. Where in the movie will our logo appear? Victoria: All right. It’ll be on the bottom of the star’s shoes, on the sole, and the audience will be able to see it when he’s running. Gerard: Only if he’s running in slow motion, but he won’t be, right? If it goes by that quickly, it’ll be more like subliminal advertising. Victoria: Exactly! I hadn’t thought of it that way, but hordes of people will be going out to buy our products and they won’t even know why. I’m even more of a genius than I thought! Script by Dr. Lucy Tse
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